Shopping Guide: From 5th Avenue to the Mills at Jersey Gardens
For international tourists attending the World Cup, shopping is often just as important as the matches themselves. The New York/New Jersey area is a global fashion capital, offering everything from ultra-luxury boutiques to massive discount outlet malls. Knowing where to go based on your budget will save you immense time and money.
The New Jersey Advantage (No Clothes Tax)
This is the most critical shopping secret in the region: New Jersey does not charge state sales tax on clothing or shoes. If you buy a $500 jacket in Manhattan, you will pay over $40 in taxes. If you cross the river to New Jersey, that same jacket is entirely tax-free. If you plan on doing a massive wardrobe overhaul, do your shopping in New Jersey, not New York City.
The Shopping Tiers
- Ultra-Luxury: Fifth Avenue (NYC)
If money is no object and you want the classic "Breakfast at Tiffany's" experience, walk down Fifth Avenue in Manhattan. You will find the flagship stores for Gucci, Prada, Saks Fifth Avenue, and Bergdorf Goodman.
- High-End Convenience: American Dream (NJ)
Located directly next to MetLife Stadium, this mall has a dedicated "Avenue" wing featuring Hermès, Saint Laurent, and Tiffany. You get Fifth Avenue luxury but with the New Jersey tax advantage.
- The Discount Outlets: The Mills at Jersey Gardens (NJ)
Located right next to Newark Airport, this is the largest indoor outlet mall in the state. You will find massive discounts on American brands like Nike, Levi's, and Ralph Lauren. Tourists routinely bring empty suitcases here to fill up before flying home.
If you are visiting Soho in Manhattan, focus on the unique, independent streetwear boutiques and art galleries rather than the global chains you can find at home.